National Scenic Byways
In 2009, the stretch of Las Vegas Boulevard, between Sahara Avenue and Washington Avenue, was designated a National Scenic Byway, one of only three urban byways in the country. The National Scenic Byways Program is part of the U.S. Department of Transportation, Federal Highway Administration. The first sign was the Hacienda Horse and Rider, installed at Fremont Street. Other signs include Binion's Horseshoe, the Bow & Arrow Motel, the Silver Slipper, Society Cleaners, Lucky Cuss Motel, and the Normandie Motel.
Las Vegas Signs Project
The Las Vegas Boulevard Signs Project partners the Neon Museum with the City of Las Vegas to install restored signs from the Museum collection along Las Vegas Boulevard, illuminating downtown Las Vegas. In 1996, the Horse and Rider from the Hacienda Hotel was the first sign restored and installed as public art in Downtown Las Vegas. Today, it joins eight other restored neon signs as part of the Las Vegas Signs project: the Silver Slipper, the Bow & Arrow Motel and Binion's Horseshoe were installed in 2009 near the La Concha Visitors' Center at the McWilliams Avenue intersection; Society Cleaners, the Lucky Cuss Hotel, and the Normandie Hotel were added in 2012 at the Ogden Street intersection. The 5th Street Liquor Store sign was installed near Casino Center and Garces Street and the Landmark Hotel sign was restored and installed on Paradise Road near the Las Vegas Convention and Visitors Authority.