Larimer & Co. Branding Studios

Shanon is a seasoned brand strategist who supports globally integrated corporations that are hungry for change, disruptive by nature, and reflect a genuine affinity for society.  He has made good use of his passport, working across geographies and cultures to deliver ideas that build identity and drive bottom-line performance for people and brands.  As Founder and CEO of Larimer & Co. Branding Studios, Shanon leads an innovative team of international professionals in the development and execution of customized strategic campaigns for both emerging businesses as well as global corporations within the hospitality, entertainment, travel and tourism industries.  He has created revenue-driving marketing platforms for a number of ambitious, thought-leader brands including Marriott International, Hyatt Regency, Outrigger Hotels & Resorts, The Walt Disney World Resort, Disney Cruise Line, SeaWorld Parks & Entertainment, Bloomingdale’s, L'Oréal and Miss America.  Shanon serves the City of Orlando as an appointed officer on the historic preservation board and is on the Board of Directors for the Orange County Regional History Center, the Downtown Arts District and the Watson Cancer Foundation.  Shanon’s guiding principles are his two sons, Shawn and Charlie.